ABOUT DA VINCI CALIFORNIA
Founded in 1952. Reimagined for today.
Da Vinci California® is the kind of brand that doesn't follow trends, it makes them irrelevant. Known for its signature shirts with roots in old-school California swagger, Da Vinci blends vintage attitude with modern ease. Think Rat Pack energy meets West Coast cool, made to be worn, noticed, and remembered.
Since 2021, Da Vinci has been owned and operated by Virgoan Wish LLC, a Los Angeles–based company founded by Lena Hermansson, a creative force in the clothing, music, and film industries. Lena’s not just a designer. She’s a creator. A producer. A sharp eye in a sea of noise.
She first began designing Da Vinci in 2003 under Christopher Wicks at Defiance USA, which would eventually become Global Rebels, Inc. Now, the reins are in her hands, and the vision is clearer than ever: classic cuts, rebel spirit, and a legacy that still knows how to throw a punch.
At Da Vinci California, we believe great clothes don’t shout. They speak. Loud enough for those who know how to listen.